Google Analytics Tutorial (Basic)

By john

January 24, 2017 Fature SEO No comments

Google is the best search engine and it has some incredible tools for SEO experts or webmasters to monitor own website. To monitor traffic for website Google Analytics is an awesome tool. It helps to analysis web traffic or current visitor activity for own website. If you don’t know how to use it perfectly, then let’s learn how to use, explore and analyze web traffic by Google Analytics. Today we are going to analyze buy facebook likes and learn more about Google Analytics features. So, let’s start_

Do you know how to setup or integrate it with website? If you don’t then go

Set up Analytics Tracking After setting is correctly, it will start to show you current traffic volume but it may take some time max 24 hours to start.  After your login in your Analytics account you will get an interface like the screenshot given below

Google Analytics Home:- When you are at home, you will see all folders for all integrated website with your Analytics. Click on any folder and you will be taken to the “Overview” page. You will see a traffic graph here or in other work this page is called as “Reporting Page”

Screenshot_2

Reporting Page of Google Analytics:- But we will start from “Real-time” as your seeing at the upper position of “Audience”. Just click on real-time to see how many visitors are exploring on your website right now. This is an awesome feature of this tool. If this time 1000 peoples are visiting your website, you will 1000 instead of 1

Real time traffic overview:- “Locations” will show you the GEO position of visitors such as country, city (premium version). Traffic Sources will tell you the source of visitors like if they are from Facebook / Twitter / Search Results / Referral. Content is to check the current visiting page but if visitors are on home page, you will see nothing. Events and Conversation are automatically indexed by Google

Now we are to move on “Audience” tab. This tab is full with a lot of features and awesome user interfaces. In here you can check visitor’s activity for last 30 days as option 2 is showing and you are also free to take a look on hourly, daily, weekly and monthly basis. You will get some box such as sessions, users, pageviews, bounce rate, page / sessions, average sessions duration, new sessions,

Users: Users that have had at least one session within the selected date range. Includes both new and returning users

Session: Total number of Sessions within the date range. A session is the period time a user is actively engaged with your website, app, etc. All usage data (Screen Views, Events, Ecommerce, etc.) is associated with a session.

Pageview: Pageviews is the total number of pages viewed. Repeated views of a single page are counted.

Pages/Session: Pages/Session (Average Page Depth) is the average number of pages viewed during a session. Repeated views of a single page are counted.

Average Sessions Duration: The average length of a Session.

Bounce Rate: Bounce Rate is the percentage of single-page visits (i.e. visits in which the person left your site from the entrance page without interacting with the page).

New Session: An estimate of the percentage of first time visits.

 

 

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